Startup Ignition Coaching™

Turn ideas into viable, operational businesses.
Startup Ignition Coaching™ is designed to help emerging entrepreneurs build viable businesses from day one. It moves founders from scattered energy to structured execution—bringing clarity, focus, and early momentum. This is where future-ready enterprises are shaped with intention, not guesswork.

Can Be Packaged With: Strategy+Coach ScaleSmarter ESD Boot Camps™

Ideal For: Early-stage founders | 0–2 years in business | Pre-revenue to early traction

Delivery: on-line or face-to face, anywhere in South Africa.

Duration: 12 weeks (3 months)

Sessions: 10 Touchpoints

·       6 Core Coaching Sessions (every 2 weeks, 90 minutes)

·       3 Progress Check-ins (30 minutes, alternate weeks)

·       Final Review & Pitch Prep Session

Cadence:

Week 1 – Kickoff & Foundation |

Week 3 – Business Model & Go-to-Market |

Week 5 – Sales Practice + Check-in |

Week 7 – Mindset & Governance |

Week 9 – Compliance Coaching + Check-in |

Week 11 – Procurement Readiness & Pitch Prep |

Week 12 – Final Pitch & Feedback

Features:

• Business model design and value proposition clarity
• Go-to-market plan with tactical sales coaching
• Personal leadership and mindset development
• Governance, registration, tax, and compliance readiness
• ESD documentation prep (CSD, BEE, COID, SARS, etc.)

Benefits:

• Founders gain structure, systems, and strategic focus
• Clear steps from concept to customer
• Boosted confidence in product, pitch, and purpose
• Formalization improves supplier readiness and funding potential
• Faster entry into procurement pipelines

Outcomes:

• Validated business model and first customer acquisition
• Completion of full compliance checklist
• Professional pitch deck and funding pack
• Minimum Viable Product or service launched
• Procurement onboarding readiness checklist completed